Hostway Introduces Managed Dedicated Servers Builds on Success of
Dedicated Server Product Line
Chicago—October 3, 2000—Today Hostway Corporation unveiled its completely redesigned Web site located at www.hostway.com. This Web site launches new features and upgrades old favorites to help customers use the site as efficiently and informatively as possible.
"As the leader in the world wide Web hosting industry, our number one goal is to listen to our customer's needs and respond to them as quickly and effectively as possible. We have achieved these goals by structuring the plans we offer effectively and training a responsive customer service team. Our new Web site also helps us reinforce and enhance our customer focus," says John Lee, Director of Marketing.
Hostway’s Web site redesign team worked for several months to compile recommendations from customers and test a variety of alternative organizational approaches and navigational schemes. To identify and optimize the best solution for the redesign, Hostway tested alternatives with focus groups.
"It’s never easy to redesign the site, but once we’re done, the payoff justifies our efforts." says Lee.
One of the biggest changes on Hostway’s site is the introduction of two new business centers: one for small businesses and one for medium-to-large businesses. Each center showcases features and promotions that meet the unique needs of their respective audiences. The centers also include Hostway’s brand new Hosting Wizard— an interactive tool that customers can use to identify the optimal Web hosting plan for their specific needs.
"Many customers have told us due to their business' specific needs and requirements, it is sometimes difficult for them to determine which hosting solution is best. Our business centers are designed to help focus the search, and the Wizard is a great tool for that. Customers who know exactly what they need can still bypass the centers and go directly to our plan pages," explains Lee.
Other enhancements included in Hostway’s new Web site are:
- Login to SiteControl (Hostway’s advanced customer control panel) from the home page
- Simplified navigation between plan descriptions for easier comparisons
- Select plan name adjustments to simplify comparisons between Web hosting and ecommerce plans
- Enhanced customer support section
- Expanded offerings for resellers
Additionally, Hostway’s business software solutions have been consolidated into the new Biz Tools section. This section will continue to be expanded as Hostway builds a suite of Application Service Provider (ASP) offerings.
"We’ve been pleasantly surprised by the response to our ASP products, and we have significant plans for expanding the tools we can offer customers. We aim to help our customers manage their businesses as efficiently as possible— even beyond their Web sites," says Lee.
About Hostway Corporation
Hostway Corporation provides domain name registration, Web hosting and ecommerce, colocation, managed dedicated hosting, SaaS hosting, Web design and online marketing services to more than 600,000 customers worldwide. It operates state-of-the art data centers that reduce the complexity and cost of Web-based technologies for small businesses and large enterprises. Founded in 1998, Hostway is one of the three largest Web hosting companies in the world with a direct presence in 11 countries, 15 worldwide operation centers and more than 700 employees. Hostway franchises include: Affinity Internet, Bigstep, DiscountDomains, Hostway UK, Hostway Netherlands, Hostway Korea, Hostway Australia, Hostway Denmark, NetNation, PowerMedium, RegistryPro, Server Service, Service Over Internet, ValueWeb and WinSave.
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