Newsletter
2007
How to Target a Local Audience Online
Issue 74 / December 2007 The Internet is no longer just the realm of big-money national advertisers. As it grows in size, people are turning to the Web for information about local businesses.
Write Search Engine Optimized Web Pages
Issue 73 / November 2007 Last month we talked about ways to boost holiday sales on your Web site. This month, you’ll find simple things you can do to optimize your Web site for search engines.
Boost Your Holiday Sales
Issue 72 / October 2007 Fall is here, and the holidays are just around the corner. Retail stores across the country are beginning to roll out the winter holiday decorations and implement plans for the big shopping rush.
Increase PPC Conversions
Issue 71 / September 2007 As summer draws to a close and business returns in full force, it's a great time to focus on driving more traffic to your Web site.
How to Prepare a Business Recovery Plan
Issue 70 / August 2007 Would your business survive a natural disaster, power failure, supply interruption or other emergencies?
Turn Your Part-Time Business into a Full-Time Job
Issue 69 / July 2007 If you've ever dreamed of quitting your day job to devote yourself full-time to your budding ecommerce business, this newsletter is for you.
Build a Permission-Based Email List the Easy Way
Issue 68 / June 2007 Keep your cash register ringing all summer long with a targeted, direct email marketing campaign.
Increase Sales with Product Reviews and Ratings
Issue 67 / May 2007 eBay has them. Amazon.com has them. Expedia and Orbitz have them.
Starting an Online Business
Issue 66 / April 2007 It's spring - a time of new beginnings and new businesses.
Protect Your Business from Phishing Scams
Issue 65 / March 2007 A new online scam targets Web hosting customers with emails that appear to be from their Web host asking them to upload a file to "secure" their Web sites.
Time-Saving Tips for Telecommuters
Issue 64 / February 2007 Whether you're out forging alliances, selling or telecommuting, you keep one finger on the pulse of your business.
Does Your Online Marketing Pay?
Issue 63 / January 2007 Make a new start in 2007—time to toss the ineffective marketing campaigns and double up on ones that really sell.
