Issue 98 / December 2009 — Did you know your Web hosting plan now includes a free eNewsletter tool? It's true! No special software. No design skills needed. In three easy steps you can create professional, custom newsletters to reach customers and help grow your sales.
Issue 97 / November 2009 — Do our plans cover website check-ups? Absolutely! All our Web hosting plans include analytics to help you evaluate your site's health. Smart marketers regularly request reports to learn which pages are most popular with customers and identify roadblocks in the sales path. Forget pulse, blood pressure and cholesterol. Find out how to measure your website's success.
Issue 96 / October 2009 — Google Maps is hot! Nearly 60 million people used Google Maps in August 2009 (up from nearly 40 million a year ago.) If your customers are using Google Maps to find businesses, make sure your business is listed on the site.
Issue 95 / September 2009 — Is your website ready for when customers start buying again? If you haven't updated your website or even launched one yet, you'll want to move that to the top of your to-do list. The recession has taught consumers to surf the Web looking for deals, and a recent survey shows they plan to continue this behavior even after the economy rebounds.
Issue 94 / August 2009 — In the old days, to get listed in Web directories you had to register your site with Google Maps, then register with Yahoo Local, then register with Yellowpages.com, etc. etc. Who has that kind of time? Hostway's created one form; you fill it out, and we submit it to 10 top directories.
Issue 93 / July 2009 — Googlebots (a.k.a. spiders) are always crawling websites, finding keywords and indexing pages. If your website is on the Internet, they will eventually find and index it, so it will be included in Google's search results for your keywords. But sometimes spiders miss a page. To make sure your entire site is indexed, create an XML site map and submit it directly to the search engines.
Issue 92 / June 2009 — Want customers to find you when they Google? First things first: Make certain that Google is indexing your site. It's easy to check. And free.
Issue 91 / May 2009 — Can your website generate cash? Absolutely! Learn how you can turn a your website into a profit center for your business—even if you don't sell products online.
Issue 90 / April 2009 — Google, Yahoo, MSN...they're all looking to see who's linking to your site.
Issue 89 / March 2009 — You wouldn't hire a sales agent and not track his/her performance. But that's exactly what you're doing if you're not tracking your website analytics. Learn how to keep tabs on your website performance so you can create a site that really sells.
Issue 88 / February 2009 — While many things can impact your site's rankings, your title tags are especially important. (These title tags are shown in the blue bar at the top of each page of your website.) To optimize your chances of getting noticed by prospects, read our tips for creating great title tags.
Issue 87 / January 2009 — It's a great time to look ahead and plan for your future success. This month, we introduce our new FlexCloud infrastructure for shared hosting, which gives you the scalability and reliability of cloud computing for no extra charge. We also have online marketing tips to help you ramp-up your sales in 2009.