Newsletter
2009
Web Site Check-up Time
Issue 97 / November 2009 — Do our plans cover Web site check-ups? Absolutely! All our Web hosting plans include analytics to help you evaluate your site's health. Smart marketers regularly request reports to learn which pages are most popular with customers and identify roadblocks in the sales path. Forget pulse, blood pressure and cholesterol. Find out how to measure your Web site’s success.
Can Customers Find You on Google Maps?
Issue 96 / October 2009 — Google Maps is hot! Nearly 60 million people used Google Maps in August 2009 (up from nearly 40 million a year ago.) If your customers are using Google Maps to find businesses, make sure your business is listed on the site.
Your Web Site Is More Important than Ever
Issue 95 / September 2009 — Is your Web site ready for when customers start buying again? If you haven’t updated your Web site or even launched one yet, you’ll want to move that to the top of your to-do list. The recession has taught consumers to surf the Web looking for deals, and a recent survey shows they plan to continue this behavior even after the economy rebounds.
Exponentially Increase Your Exposure across High-traffic Directories
Issue 94 / August 2009 — In the old days, to get listed in Web directories you had to register your site with Google Maps, then register with Yahoo Local, then register with Yellowpages.com, etc. etc. Who has that kind of time? Hostway's created one form; you fill it out, and we submit it to 10 top directories.
Give Googlebots Directions to Your Site
Issue 93 / July 2009 — Googlebots (a.k.a. spiders) are always crawling Web sites, finding keywords and indexing pages. If your Web site is on the Internet, they will eventually find and index it, so it will be included in Google's search results for your keywords. But sometimes spiders miss a page. To make sure your entire site is indexed, create an XML site map and submit it directly to the search engines.
Is Google Indexing Your Site?
Issue 92 / June 2009 — Want customers to find you when they Google? First things first: Make certain that Google is indexing your site. It's easy to check. And free.
Top Three Ways to Monetize Your Web Site
Issue 91 / May 2009 — Can your Web site generate cash? Absolutely! Learn how you can turn a your Web site into a profit center for your business—even if you don’t sell products online.
Think Links! To Power Up Customer Traffic and Boost Search Engine Ranking
Issue 90 / April 2009 — Google, Yahoo, MSN...they're all looking to see who's linking to your site.
Web Site Report Card: What’s Hot and What’s Not with Customers Visiting Your Site
Issue 89 / March 2009 — You wouldn’t hire a sales agent and not track his/her performance. But that’s exactly what you’re doing if you’re not tracking your Web site analytics. Learn how to keep tabs on your Web site performance so you can create a site that really sells.
When Customers Go Google-ing, Can They Find Your Site?
Issue 88 / February 2009 — While many things can impact your site’s rankings, your title tags are especially important. (These title tags are shown in the blue bar at the top of each page of your Web site.) To optimize your chances of getting noticed by prospects, read our tips for creating great title tags.
Tap the Power of Cloud Computing with FlexCloud
Issue 87 / January 2009 — It’s a great time to look ahead and plan for your future success. This month, we introduce our new FlexCloud infrastructure for shared hosting, which gives you the scalability and reliability of cloud computing for no extra charge. We also have online marketing tips to help you ramp-up your sales in 2009.
