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Anatomy of a Web SiteDo It YourselfDrive Traffic to Your Site

Anatomy of a Web Site

It’s the prerequisite for the rest of your Web site education. Learn to identify the different parts that together make a Web site tick.

Do It Yourself

With a little bit of patience and a lot of research, you can build your own Web site. We can help you with the research.

Drive Traffic to Your Site

Learn how to mix marketing prowess with technical savvy to get your Web site in front of your target audience and maximize conversions.


Make Plans to Grow Your Business

Increase sales, Running Your Business

By Hostway

When you’re the boss, getting motivated and quickly seeing how more customers can increase your profits isn’t hard. Think big, just make sure your expectations can be met. It’s a lot easier to feel good about a 2 percent increase if your initial goal isn’t to double your revenue. continue »

Write Search Engine Optimized Web Pages

Drive Traffic to Your Web Site, Search Engine Traffic

By Hostway

Writing search engine friendly content for your Web site is easy when you know your goals and have a good set of keywords. All it takes is a little time and planning. continue »

Beyond Your Web Site: Nine Ways to Build an Online Presence

Drive Traffic to Your Web Site, Guest Article, Increase sales, Quick Tips, Running Your Business

By Angela Hribar

Virtually every company has a Web site — that’s a given. But with the volume of professionals going online for work-related purposes, you need more than a Web site to command maximum visibility and generate attention for your products and services. continue »

Small Changes Make a Difference

Guest Article, Increase sales, Running Your Business

By Winmark Business Solutions

For many small companies, the secret of continued business success in competing against larger companies is to do everything a little bit better than the competition. continue »

Email Marketing Checklist

Drive Traffic to Your Web Site, Email Marketing, Web Hosting

By Hostway

Email marketing is one of the best ways to generate sales. The Direct Marketing Association predicts that email marketing’s return on investment (ROI) will clock in at $43.52 for every $1 spent in 2009. With numbers like that, who wouldn’t use this low-cost, high-return marketing channel?

Here’s a checklist to help you start and manage your email marketing campaigns: continue »

Ten Ways to Make Your Web Site Answer Customer Phone Calls

Quick Tips, Running Your Business

By Hostway

As a small business, it’s important to have contact with your customers. But some phone calls could easily be handled by your Web site—saving time for you and your customers. Here are some ideas for how to tweak your Web site to handle some routine calls. continue »

How to Lose a Prospect’s Attention in Five Seconds or Less

Guest Article, Increase sales, Running Your Business

By Kelley Robertson

When you make contact with a new prospect—either by telephone or in a face-to-face meeting—you have an extremely short window of time to connect with them. If you fail to achieve this, they will quickly tune you out. Here are several things you can do to lose your prospect’s attention in the first five seconds of the conversation: continue »

Planning Your Business

Guest Article, Running Your Business, Start a Business

By Winmark Business Solutions

If you have ever considered or even dreamed of going into business for yourself, you’ve already engaged in some degree of business planning. Most likely your planning was intertwined with your thoughts about the personal issues that accompany a decision to start your own business. continue »

Online Marketing Tips to Increase Sales

Drive Traffic to Your Web Site, Quick Tips

By Hostway

It’s been a tough year for sales, and we’re moving into the home stretch. Here are five tips to help you boost sales and reach your revenue goals as the 2009 shopping season gets underway. continue »

How to Put Video on a Web Site

Do It Yourself, Online Video

By Hostway

Adding a video to your Web site is a great way to introduce your brand, demonstrate your product or comment on an industry trend. Read on to learn what you need to create your video, convert it to the Flash video format and add it to your Web site. continue »