It’s the prerequisite for the rest of your Web site education. Learn to identify the different parts that together make a Web site tick.
With a little bit of patience and a lot of research, you can build your own Web site. We can help you with the research.
Learn how to mix marketing prowess with technical savvy to get your Web site in front of your target audience and maximize conversions.
By Hostway
Online sales continue to grow despite the economy’s overall sluggishness. And with the holidays just around the corner, there’s no better time to start selling your products online. We’ve created a list to help you get started and organize your project along the way. continue »
By Hostway
Recent studies show that objective third-party reviews and ratings increase sales on ecommerce Web sites. Reviews, even negative ones, can help establish credibility and trust in the minds of potential customers. And they provide customers with vital information that reduces return rates and raises post-sale satisfaction. continue »
Your ecommerce capabilities start with a shopping cart. A shopping cart is a software program that tracks the items your Web site visitors select and remove from their potential purchases. The program also captures their credit card information and calculates sales tax and shipping costs for online purchases. continue »
Shopping cart software typically includes all the features you need to create your store and design the customer experience. And that experience is central to the customer’s decision to buy because buying decisions are based mostly on how they feel about the shopping experience. Creating an intuitive, enjoyable shopping experience is the best way for you to engage your customers’ emotions in a positive way. continue »
It’s not enough just to draw visitors to your ecommerce Web site. Only slightly more than a quarter of your Web site visitors who add items to their shopping carts will actually buy them, according to data from MarketLive. You can lower your Web site’s shopping cart abandonment rate and increase your revenue with these 10 tips: continue »