By Tinu AbayomiPaul

First, let’s define the term Explosive Results for our usage.

A standard social media campaign helps spread the word about you and encourages other people to as well.

An explosive social media campaign has inherent viral exposure, inspires community-driven communication, helps make the Web a better place and even brings joy to people, however fleeting.

When you share in social media, if your goal is just to get more people to see your links, you’re on the right track, but at the same time, you’re limiting your potential. You may think that getting explosive results from social media will take more time, energy and money, but this doesn’t have to be the case. continue »

By Hostway

How can you turn new innovations, grand openings, volunteer work and charitable contributions into links to your Web site? Writing press releases with embedded links and distributing them across the newswires can give you a number of high-quality links to help your search engine ranking. continue »

By Tom Shivers

Can my site rank better with a keyword-rich domain name? Sure.

Can my site rank better without a keyword in the domain name at all? Absolutely.

I get questions (or assumptions) like this regularly. Actually, there are many other things going on behind the scenes that impact rank, and the domain name is rarely a significant factor. continue »

By Bill Platt

Everyday it seems, people are asking me about the optimum number of inbound links they need to acquire for their Web site in order to rank well in Google. continue »

By Jason O’Connor

If your business Web site doesn’t have a blog, get one. A blog, if done right, can act as a direct and indirect mechanism that brings large amounts of qualified visitors to your site, many of whom may become customers. continue »

By Hostway

As the holiday season approaches, online business owners are brainstorming about how to claim their share of the billions of dollars expected for this year’s online holiday sales. continue »

By Hostway

Search engine marketing covers all the activities you do to drive search engine traffic to your Web site. It isn’t difficult, but it requires a great deal of attention to detail. We’ve created a checklist to help you plan or manage all the pieces of your SEM strategy. continue »

By Hostway

Want to know how people are finding your Web site? Sure, Google might send some traffic your way, but you might be surprised to learn which other Web sites link to yours. continue »

By Lee Monroe

Your Web site is designed, the CMS works, content has been added and the client is happy. It’s time to take the Web site live. Or is it? When launching a Web site, you can often forget a number of things in your eagerness to make it live, so it’s useful to have a checklist to look through as you make your final touches and before you announce your Web site to the world. continue »

All of the conventional wisdom tells you to keep it short when it comes to Web pages. But is there ever a time when a long page is appropriate? continue »